Max Studio Blog

Fashion Flashback

12/5/2013 8:34:00 AM


Fashion Flashback

Lily Cole’s big break came in 2003 when she was photographed by Steven Meisel for Italian Vogue and was dubbed one of the new faces of the year. Fast forward four years and she was being photographed in the park of Easton Neston for the MaxStudio Autumn/Winter 2006/2007 campaign by Michelangelo di Battista in a sharp country meets moody Gothic set of images that coincided with the year she was filming her role for a movie, in ‘St Trinian’s’. That British comedy was just a small part for the Cambridge student-slash-supermodel who would land her first major acting role in 2009 as Valentina in ‘The Imaginarium of Doctor Parnassus.’ All just a little bit of work on the side for the model who had already worked with Alexander McQueen, Chanel, Vuitton and Marc Jacobs.

Contributing Editor: Richard Dennen

Margo In Morocco

4/24/2013 2:04:00 AM


Margo In Morocco

After filming the lead in my new film, Still Waters, which meant 12 hour days, 6 days a week in the century’s coldest ‘Spring’ in London, more than I desired, I required a hot sunny get away.

So I sat down and I booked a one way ticket to Morocco and I hoped for the best!  

My first stop was surfing in Taghazout, a small village outside of Agadir where the waves were the ocean started to unravel the knots the London life had woven around me.  

A week later I left and headed down south to the rural Berber villages of South Morocco where the desert meets the ocean. Before dinner at sunset I wandered down the beach and found breath taking red arches where I bid the day goodbye and welcomed the cool darkness of night, a break from the desert heat.  Enshallah ("If God Wills" in Arabic.) 

From the South I moved inland and north up to the ‘Paris of North Africa’ - Marrakech.  Finally able to don my shorts and sandals (it was rude to the Berber people to show so much skin publicly) I hit the souks and the spice markets checking off my ‘must have’ list for cooking and crafts.  The best find so far was the black cumin seeds, which you put in a small piece of cloth and sniff and it clears your sinuses and cures snoring!  Best £5 I ever spent! 

I’m writing this now from the rooftop of Riad Kitula, a beautiful understated and elegant private riad that is available to rent at the owner’s discretion (http://www.riadkitulamarrakech.com) and as my trip comes to an end, I can’t help but stroll through my calendar and wonder when I will have a few days to come back again.  

Note: Margo is wearing looks from the Leon Max/Maxstudio Spring/Summer 2013 Collection. Shop Now

Written By: Margo Stilley

Wilde for Olivia

4/9/2013 10:22:00 AM


Wilde for Olivia

In New York last night it was mag Marie Claire’s moment to fete their fresh cover girl, Olivia Wilde. This star, who first entered the national consciousness by kissing Mischa Barton in ‘The OC’ is now creating a buzz wither her soon-be-released movie, Rush. The stylish IT girl finally was able to embrace the city weather’s wave of warmth in a well-cut brilliant yellow and white printed dress from Monique Lhuillier’s resort collection. It’s a bright change of tack for Wilde who for the last few weeks has been wowing the style set with her favourite pieces from the Leon Max and Max Studio collection’s; a black turtleneck sweater dress for an outing at a recent Manhattan book launch and a double breasted jacked to walk the snow filled New York streets with fiancé Jason Sudeikis. Bright or black, Olivia Wilde’s having a moment.

Contributing Editor: Richard Dennen

Photo Credit: Getty Images



Spring/Summer 2013 Campaign Shoot

A beautiful collection deserves an equally stunning backdrop. Aboard a yacht Leon Max and photographer Phillip Dixon scouted the exquisite island of Mustique for the perfect spot to capture the luxury, ease and beauty of the Spring/Summer 2013 collection. A week of work and play in the island sun produced a series of magical images representing the collection as embodied by model beauties Katia Elizarova and Vika.

The natural charm of Mustique provides the ideal backdrop to showcase the airy watercolor printed dresses. Inspired by the grounded tones of white sand beaches and the multicolored depth of island waterfalls, bathed in rays of sunlight, the soft draping and movement of the dresses becomes ethereal.

The Spring/Summer 2013 collection is complete with looks for all occasions. Casual weekend pieces include nautical striped dresses ideal for vacationing, along with breathable knits, collared shirts and lightweight coats inspired by the English countryside. For weekdays, it’s skirt suits, lightweight blazers and on trend microprint suiting. Evening wear includes cocktail dresses with sheer cut outs, asymmetrical necklines and back tie dresses in bold reds and romantic blacks. Available in-store and online shop the collection.



Fashion Inspiration: Downton Abbey

Easton Neston, designer Leon Max’s 18th century stately home in the countryside of England, is the real-life answer to Downton Abbey. And the Easton Neston collection is the fashion line inspired by this aristocratic world. If Lady Mary was shopping for a 21st century chic country weekend, this is what she would look to: a modern take on heritage,  all colours like the moss greens and browns are made from traditional English materials like tweed, chunky wool yarns and leather. Designed in the studio from Easton Neston’s Wren Wing, it’s a collection that has an influence on a cultivated feminine style, taking in the influences of the surrounding world of historical England. Key pieces include a quilted jacket that comes in traditional English country colours, soft & cozy sweaters, stretch corduroy trousers- all that  keep things cool at the same time. A sexy take on the tweed suit is the well-cut jacket paired with thigh-brushing shorts. Just the thing to get Matthew Crawley’s heart racing. 

Shop the Easton Neston Collection

Contributing Editor: Richard Dennen

 



Elle’s Women in Television Dinner 

The feelings of mutual respect and praise that cloaked last night at Elle’s Women in Television dinner was as stunningly beautiful as it’s almost all female attendees. 

Elle’s 2nd annual dinner celebrating the women who embody the female characters that we follow faithfully on the small screen each week was an event that not only broke a certain kind stereotype of competitiveness in Los Angeles, but also solidified a sense of sisterhood amongst the women of Hollywood. 

Nene Leakes dazzled in a navy blue off the shoulder number and matching her cuff to her shoes and Nicole Richie sported a new short hair cut paired with a white Alaia dress and towering stilettos. 

Elle Editor-in-Chief Robbie Myers set the tone for the night, which was presented by Hearts On Fire Diamonds and Wella Professionals, by presenting a quick montage of some of the strongest female leads in television today, including “Scandal” which stars Kerry Washington, the first network drama to have a female lead since 1974. 

As we dined on short ribs and sea bass, the elegant pink flowers in front of us donned sparkling Hearts on Fire Diamond earrings and broaches, second only in brilliance to my dinner partners, Willa Holland from “Arrow” and Christa B. Allen from “Revenge”.  Both 21 year old starlets held the table captivated with witty stories of filming and back stage antics.

The pant suit also made an appearance, most notably on “Revenge” star, Margarita Levieva who wore L’angence high wasted trousers with suspenders and straight shiny locks instead of her usual curls. 

Others in attendance and talking baby shop was the bump-baring Busy Philipps and the lovely former sports illustrated model and actress Molly Sims who confided that she found it hard to lose the baby weight after her child was born 7 months ago, giving hope to all new mothers around the world! 

The night ended with a slow trickle of party goers heading upstairs to the West Hollywood Soho House and continuing on with drinks at the bar. 

The US Edition of  ELLE Women in Television is available now. 

Contributing Editor: Margo Stilley

Image Credit: Getty Images 



Leon Max Spring/Summer 2013 Campaign

A first look at the Leon Max Spring/Summer 2013 Campaign shot by photographer Phillip Dixon in Mustique starring Katia Elizarova and Victoria Zuban.



Marie Claire & Maxstudio Host ‘Fall for Fashion’ in Soho

As the sun set over the NYC skyline, an excited swarm of Manhattan women piled into Maxstudio’s Soho location for an evening of fun and fashion. Co-hosted by Marie Claire Magazine, this exclusive shopping event promised a peek at the hottest trends of the season along with how-to-wear tips straight from the mouths of the magazine’s own style experts.

Tackling this tricky time of year where the arrival of incredibly cold weather coincides with an onslaught of party invitations and social engagements, Marie Claire’s Madison Shoop shared some secrets on building the perfect looks for the season with her must-have pieces from the collection.

And after a bit of bubbly and some socializing, the ladies headed out into the night, armed with some new fashion knowledge and some seriously chic clothes. 

Here are Madison’s Must-Haves:

Cashmere Sweater

“This is a luxurious piece that can function as both a cover up like a cardigan or as outerwear. The soft and rich cashmere makes it an ideal layer for the Fall to Winter transition and though super stylish, it’s perfectly office appropriate.”

Wide Leg Crepe Trousers

“These trousers speak for themselves and are a piece that should be in every woman’s wardrobe. The wide-leg, menswear inspired cut is so chic and timeless. With styling a statement piece like these, it’s best to keep the rest of the look simple.”

Woven Fur Jacket

“For a festive occasion or cocktail party, this voluminous fur jacket is a dramatic layer to pile on. I love how it looks worn over intricately detailed dresses or tops to create interesting depth and contrast.”

Caped Jacket

“This wonderful cape ties and cinches in all of the right places and can be worn over everything from a sweater dress to leggings and a button-down. This season is all about layering and getting a relaxed yet sophisticated look, which this piece perfectly embodies.”

Shop the Fall Collection



A Model’s Styling Tips for the Holidays: Bianca

Statement pieces are a holiday must have. Bold dresses and a pair of stand out gold trousers are festive without being overstated. While staple outerwear pieces such as the cape and trench coat are the perfect finishing touch to keep out winter chill.

Shop the Holiday Collection



Maxstudio Autumn at the Ain Koenig House

The featured imagery is from the ready-to-wear Autumn 2012 photoshoot held at the Ain Koenig house in Hollywood, CA. The shoot highlights Maxstudio casual knits, leggings and accessories which are seasonal must-haves. The imagery captures the ease of California living while highlighting the modernism and simplicity of the house designed by Gregory Ain with a guest house designed by Pierre Koenig. In the shots highlighted above notice the asymmetrical draping of the sweater and the role it plays in enhancing the graphic nature of the steps. Such use of shape in both clothing and architecture is seen throughout the shoot in further imagery to be featured throughout the season.



A Model’s Styling Tips for NYFW: Danica

Maxstudio model Danica shares her favorite looks for New York Fashion Week from the Fall 2012 Leon Max/Maxstudio Collection.

For a street style day look it’s a double breasted jacket with black trousers and short boots. A structured jacket with hints of the fashion favorite military trend is perfect for an afternoon prepping for shows.

A blush blazer and belted dress are a complete and feminine look for a long day of shows and networking. Finish with a loafer pump for a womanly sophistication that’s influenced by the boys.

Quick change for dinner with fashion folk into a printed chiffon long sleeve dress that hugs all the right curves and is a comfortable transition between the tents and the parties.

The LBD is the perfect after-party look to finish off the day. The pleated sleeve adds a bit of edge while being tailored to perfection. Finish with a peep toe mary jane pump for a classic sophistication.

SHOP THE FALL 2012 COLLECTION



Editor’s Pick: Ginnie Fraser

Ginnie Fraser, Executive Retail Editor of Vogue UK shares her favorite summer staples from the Maxstudio.com Summer 2012 collection. She notes the always on trend nature of a crisp white shirt and gives a nod to its casual pairing with a pair of cropped pants. Ginnie mentions that nautical stripes always work a dream in any season, but its pairing with a t-shirt dress with a well cut sleeve is flattering and perfectly summer.

GET THE LOOK



Editor’s Pick: Marissa Rubin

Marissa Rubin, Senior Market Editor at People Stylewatch shares her favorite Maxstudio summer looks for every occasion.

For work she loves the sequin tank top and cropped pant. The mixing of shades and colors compliment one another without washing you out. She would style as is or with bright statement jewelry for work done right.

Marissa chose a cute short and loose asymmetrical knit for casual weekend activities. She highlights the look’s style, sophistication and simplicity; perfect for a girl on the go.

A blush colored mini-dress screams summer night out and is the perfect neutral compliment to tanned summer skin. Marissa adores the halter neckline as it adds a bit of sex appeal without being flashy.

SHOP MARISSA’S PICK



Stylist Picks: Soyon An for American Idol

Stylist Soyon An puts the finishing fashion touches on American Idol tonight as the show’s 11th season comes to an end. Throughout the season Soyon has adorned contestants in looks inspired by their personal style as well as the mood of the song they perform. She turned to the Leon Max Spring 2012 Collection when in need of original gowns with movement and a touch of romance.

Soyon felt the orange crinkled silk chiffon maxi dress was perfect for Elise Testone because it suited her Bohemian style as well as the sexy mood of her song of choice Alicia Keys’ “No One”. The movement of the sheer chiffon created by the wind machine resulted in a dreamy, ethereal look that was perfectly contrasted by the tight slip underneath, showing off her figure yet leaving just enough to the imagination. 

For Hollie Cavanagh’s rendition of “Bleeding Love” by Leona Lewis Soyon wanted a dramatic effect, so she chose the mixed mesh and lace long black dress for its cascading train that flows like a waterfall.

VIEW SOYON’S PICKS

Visit Soyon’s Blog

A Model’s Life: Caroline

5/4/2012 10:24:00 AM


A Model’s Life: Caroline

Caroline is on set in LA wearing Spring 2012 Maxstudio slim cropped trousers, oversized chambray shirt and sunglasses.

What is your favorite aspect of modeling?

Traveling and seeing places I never would have experienced had I not become a model

Favorite city for fashion:

London, the street style is incredible

Favorite city in general:

London once again. I love it there

How would you describe your personal style?

Very casual and laid back. California wear

What would you wear for a night on the town?

A dress and boots, I love to be comfortable when going out

GET THE LOOK

Trending: Coachella 2012

4/12/2012 4:49:00 AM


Trending: Coachella 2012

Next to Eldorado Polo Club, in the desert outside of Indio things are heating up because – yes! - Coachella has rolled around again like the perfectly formed bandana of a music festival that it is. The bands have been booked (The Black Keys, Radiohead, Snoop Dogg), the party invites have gone out (what? haven’t  bagged an invite to the Mulberry or Lacoste parties? Are you seriously going to a music festival for a fashion party anyway?) and the fun begins tomorrow.

But before you prance into your SUV and rush headlong to Palm Springs and the first of week long pool parties at the Ace Hotel make sure you’re ready for any and every fashion eventuality. Because when the rest of your friends are rolling around the floor vibing out like wannabe flower children in their achingly cool outfits - do you want to be the one who’s looking a bit sheepish? Because you need to know that no one else is even thinking about the music yet – right now, it’s all about what’s going in that suitcase.

We’ve selected the fab four of A-list Coachella looks. Channel your inner Isabel Lucas (the IT girl of last year’s festival) and don the perfect pair of sandals and bright t and shorts combo. Desert colours are the shade du jour but a matching cardi works well – especially when you end up standing in the desert at 4am after a banging after party and you’re trying to phone a cab along with the three hundred other guests. (Not that we’re saying that’s ever happened to us). On day 2 you can step things up a fashion gear with a more sophisticated look, a short skirt and pleated top are just the thing to get the boys buying you drinks at the VIP bar. That, or a long maxi sun dress to keep things cool (style and comfort are both important remember). But if indie supermodel hanging on the arm of rocker boyfriend is your style then you need look no further than some white skinnies and blue shirt tied at the waist. Agyness Deyn eat your heart out. 

Contributing Editor: Richard Dennen

A Model’s Life: Amy

3/28/2012 5:45:00 AM


A Model’s Life: Amy

Amy is at photographer Phillip Dixon’s house in Venice, California wearing a crinkled silk chiffon maxi dress with back detail from the Leon Max Spring 2012 Collection

What is your favorite aspect of modeling?

Traveling, being exposed to different cultures, food and people. Also the aspect of traveling at such a young age.

Favorite city for fashion:

London because I love the funky chic energy, layering and individual style

Favorite city in general:

London

How would you describe your personal style?

Simple and easy

What would you wear for a night on the town?

A sleek black look with colorful accessories 

Fun fact about yourself:

I trained for the Junior Olympics in synchronized swimming for 9 years

GET THE LOOK



Editor’s Pick: Sophie Goodwin

The chambray shirt is a staple of the season. Sophie Goodwin, Shopping Editor at Tatler Magazine suggests pairing the shirt with skin tight jeans for weekend wandering through local hotspots (in her case, the famous King’s Road in London). Whether worn as a lightweight jacket or tied at the waist, this is the perfect versatile piece for weekend explorations.

SHOP THE LOOK

A Model’s Life: Bianca

3/16/2012 6:10:00 AM


A Model’s Life: Bianca

Bianca is enjoying a casual lunch in Los Angeles wearing a blazer, sweater, shorts and sunglasses from the Maxstudio Spring 2012 Collection. 

What is your favorite aspect of modeling?

Traveling, meeting new people & experiencing different cultures.

Favorite city for fashion: 

Paris & Japan

Favorite city in general: 

New York

How would you describe your personal style?

Casual, rocker girl

What would you wear for a night on the Town? 

Dress & oxfords

Fun fact about yourself: 

I love playing World of Warcraft. My character’s name is Loveslayer. It’s the perfect activity to entertain me while traveling to cities where I don’t know anyone.

GET THE LOOK 

Partying in Paris

3/9/2012 12:20:00 PM


Partying in Paris

Nicole Kidman, Mila Kunis, Katy Perry and Jessica Alba were just some of the A-list names in the social throng of Paris fashion week.

Glamorous Paris fashion week is a wonder to behold and when night draws, the real business is done. This is the business of looking fabulous. After the Lanvin show (it’s the 10th anniversary of Alber Elbaz helming the label) it was the models Karlie Kloss and Lily Donaldson who led the celebrations, dragging Tilda Swinton and cacophony of fellow cool cats along for the ride. They all wanted to salute this popular designer as well as a radiant looking Jessica Alba who had swung in bringing some Hollywood flair to the Parisienne proceedings. What is it about Sunday nights and fashion week? Don’t any of these people have to get up on a Monday morning? P. Diddy was spotted zipping from the Kenzo party to the Givenchy party arriving just in the nick of time to hear Alicia Keys perform for Riccardo Tisci as well as Marina Abramovic and Hedi Slimane. Across town there were three generations of Jaggers – Bianca, daughter Jade and granddaughter, Amba Jackson - at the ball Dior threw at the Hotel de Rothschild. Here it was all fin de siècle decadence and feasting on foie gras and macaroons, with society beauties like Mary Charteris, and Stella Tennant straight off the Givenchy runway, all there to see Victoire de Castellane’s new jewelry line for the French house. Well, fashion girls are impressed by someone every now and then. The Pinaults, Gareth Pugh, Marc Newson, euro IT-stylist Giovanna Battaglia and some of the more wacky creatures in town pitched up to support Dasha Zhukova and the launch of the summer issue of her magazine, Garage. But things were really revved up last night when Kanye West threw his after show party at La Halle Freyssinet which not only had the cooler than thou Azealia Banks (the fashion world is currently in a quagmire over who is cooler, this songstress or Lana Del Rey?) but also a go-kart track set up around the catwalk. This set never being the sort to remain low-key it was only a matter of minutes before some of the coolest kids in fashion were pulling helmets over their perfectly coiffed hair and racing around the track, the main instigators being funsters Alexander Wang, Karlie Kloss and Katy Perry. Nothing was going to get in the way of Anna Dello Russo and this photo op. Philip Treacy hats being dropped in favor of crash helmets? It doesn’t get much stranger than that.

Contributing Editor: Richard Dennen

Photo Credit:

Eric Ryan/Getty Images Europe/Getty Images 

Dominique Charriau/WireImage/Getty Images 

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